Primer Command is an AI-powered monitoring platform that helps mission teams keep track of narratives, track evolving topics, and detect emerging threats across global news and social media. It provides real-time visibility into the information environment so leaders can understand events as they unfold.
Keep up with rapidly developing events. Primer Command keeps up with the velocity which new information pours in so you don’t miss key shifts in the narrative landscape.
Know what’s relevant and why, without drowning in noise. Irrelevant content can be overwhelming and clouds what’s meaningful or connected. Primer Command helps to filter out the noise so you can find the signal.
You see the story, not just the feed and raw content. Manual reporting takes too long and lacks the depth and clarity needed to brief decision-makers quickly.
Most OSINT tools show you what’s happening, potentially with keyword alerts, sentiment analysis, and wordclouds. Primer Command shows you why. It identifies entities, narratives, events, sentiment, relationships as they evolve over time, giving you a complete picture, not just raw posts or keyword-based alerts.
Primer helps you understand not just what’s happening, but what matters – and why.
Primer Command brings raw data to life by stitching together people, places, events, narratives, maps, and timelines automatically without manual spreadsheet wrangling, endless prompting, or cross-tab exports.
You can follow how an idea spreads, who’s driving it, where it's taking hold, and how it’s evolving, all inside one UI, without the scutwork of sifting by hand.
Primer Command doesn’t just dump data. It distills and packages insights with traceability and multilingual analysis, across 60,000+ news sources and over a dozen social media platforms.
Your team sees the signal, not the noise, and knows where it came from.
Primer Command’s Monitors let teams track topics of interest 24/7 across data sources with geofencing, while automated SITREPs keep teams looped in, without spending all day glued to dashboards.
You don’t need to chase every headline. Primer keeps a constant watch on your priorities and flags what’s changing, so your team can stay focused and ready to act.
Primer combines agentic AI, natural language processing, advanced information retrieval, powerful data visualizations, and mission-ready infrastructure to help teams make sense of complex information environments. The platform transforms unstructured data into structured context so mission teams can search, explore, and act on insights with confidence.
